# Brand Discovery

> - Use when a brand needs to discover or articulate its identity through structured multi-session interviews. Covers purpose, positioning, audience, personality, voice, narrative, and founder-brand tension across 8 modules using laddering, 5 Whys, and projective techniques. Produces a resumable session with disk-persisted state and a master brandbook (90SYNTHESIS.md).

## Facts
- Page: https://tashan.sh/capability/skill-reevesc88-brand-discovery
- tashan id: skill:reevesc88/brand-discovery
- Source: https://github.com/reevesc88/ECC
- Type: skill
- Category: other
- tashan score: 48.0 / 100
- Adoption: 14.0
- Upkeep: 96.0
- Freshness: 91.0
- Evidence coverage: 84% of the inputs this score can use
- Health: active
- Instruction depth: not yet graded
- License: MIT
- Official: no

## Install

```sh
cp -r brand-discovery ~/.claude/skills/
```

## Security audit
Not scanned. We audit npm-published capabilities; this one has no npm package we can resolve, or has not reached the queue. This is not a clean bill of health.

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Measured 2026-09-12 by tashan (https://tashan.sh) from public evidence. Scorer s5.