# Twilio Messaging Channel Advisor

> Planning skill that helps the developer pick the right Twilio messaging channel — SMS, MMS, RCS, or WhatsApp — for a given use case. Qualifies intent across content type, geography, use case (marketing / notifications / OTP / support), cost model, and brand presence. Use when the developer asks "which channel should I use", "SMS vs RCS vs WhatsApp", mentions a country or region, asks about branded messaging, rich content, or fallback — and proactively when the developer says "send SMS" or "text" but the use case (rich content, international reach, branded experience, marketing campaign, transactional notification) would benefit from a different or multi-channel approach. Also invoke alongside twilio-marketing-promotions-advisor or twilio-notifications-alerts-advisor whenever the developer has not yet confirmed a specific channel.

## Facts
- Page: https://tashan.sh/capability/skill-twilio-twilio-messaging-channel-advisor
- tashan id: skill:twilio/twilio-messaging-channel-advisor
- Source: https://github.com/twilio/ai
- Type: skill
- Category: comms
- tashan score: not scored (catalogued only — too little public evidence)
- Adoption: 9.0
- Upkeep: 95.0
- Freshness: 89.0
- Evidence coverage: 84% of the inputs this score can use
- Health: active
- Instruction depth: not yet graded
- License: MIT
- Official: no

## Install

```sh
cp -r twilio-messaging-channel-advisor ~/.claude/skills/
```

## Security audit
Not scanned. We audit npm-published capabilities; this one has no npm package we can resolve, or has not reached the queue. This is not a clean bill of health.

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Measured 2026-08-21 by tashan (https://tashan.sh) from public evidence. Scorer s5.