# Competitor Analysis · Zoominfo

> Produce a fact-led competitive intel brief on one or more competitors — firmographics, recent strategic moves, product positioning, ICP overlap, and discovery questions. Defaults to your configured competitors from GTM context if none specified. Combines ZoomInfo data (accountresearch, scoops, intent, exec teams, similar companies) with web search for product/pricing/customer-sentiment intelligence. Identify competitors by ZoomInfo account/company ID (preferred) or name; include rich context on why the brief is being pulled and what decision it supports.

## Facts
- Page: https://tashan.sh/capability/skill-zoominfo-competitor-analysis
- tashan id: skill:Zoominfo/competitor-analysis
- Source: https://github.com/Zoominfo/zoominfo-mcp-plugin
- Type: skill
- Category: comms
- tashan score: not scored (catalogued only — too little public evidence)
- Adoption: 9.0
- Upkeep: 95.0
- Freshness: 90.0
- Evidence coverage: 84% of the inputs this score can use
- Health: active
- Instruction depth: not yet graded
- License: MIT
- Official: no

## Install

```sh
cp -r competitor-analysis ~/.claude/skills/
```

## Security audit
Not scanned. We audit npm-published capabilities; this one has no npm package we can resolve, or has not reached the queue. This is not a clean bill of health.

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Measured 2026-08-21 by tashan (https://tashan.sh) from public evidence. Scorer s5.